Posts Tagged ‘Mike Broderick Voice Over’

By Mike Broderick

September 8, 2016


Today marks the start of the greatest sporting competition most of the world has never seen.

Action at the Rio 2016 Paralympic Games begins, launching 10 days of competition across 23 sporting events such as Archery, Sitting Volleyball, Judo, and “Murderball” (Wheelchair Rugby).

The best disabled athletes in the world – representing 160 countries – will battle it out for Gold, Silver, and Bronze in a multi-event competition rivaled only by the Olympics itself.

For those lucky enough to be able to see the Paralympics either live in Rio (where tickets are still available) or live on television or on the web, they are a “must watch”- whether you are a casual sports fan who is able-bodied or a sports fanatic with a disability like me.[1]

I grew up in a family where my four siblings played multiple sports, where my Mom was an outstanding Candlepin Bowler, and where my Dad started an entire sports league in my hometown so that my sister, her friends, and hundreds of other girls and young women could compete in a variety of sports.

I was the native son of a sports obsessed town (Holyoke, Massachusetts, USA) in sports-fanatical New England – where they note the passing of the seasons by what kind of ball you’re throwing or hitting and what kind of bat or stick you’re swinging.

From the moment I saw my Dad flood and freeze our back yard so that my brothers and sister could learn to skate, to the many hours I spent watching my beloved Boston Red Sox on TV with my Dad and Mom, and my first trip to Fenway Park in Boston to see hometown hero Fran Healy play for the visiting Kansas City Royals, I was hooked on sports.

It didn’t matter that I was born with Cerebral Palsy and walked on crutches.  Sports became my passion – a constant in my life. They brought me a lot of pleasure and even served occasionally as a helpful distraction when my painful leg braces kept me from sleeping. I’d turn on the radio to hear the Red Sox playing late games out on the West Coast. And eventually I would fall asleep as the games stretched deep into the night.

And I wasn’t just watching and listening to sports. My able-bodied siblings and friends included me in their games. (They were cool like that, and still are.)

I spent countless hours with them hitting a Wiffle Ball (using the “Wiffle Crutch” I rigged together), stopping street hockey shots (with my knee pads and scarred-up Gerry Cheevers mask), and trying (usually badly) to defend the basketball hoop that was nailed to our garage.

All those hours were more than just fun. They taught me confidence and huge lessons like how to compete, how to perfect my skills, how to argue and negotiate, how to win, and how to lose. More importantly, they helped me integrate with my friends and be “part of the gang”.

I also served as official scorer – literally becoming a team member –  for several baseball, softball, and basketball teams from Little League through High School and at Tufts University – meeting some of my best friends along the way.

And there were other real-world benefits too:  Learning to write and edit as Sports Editor of my high school paper; gaining my first paid job in my teens as Official Scorer and Timekeeper at the local ice hockey rink for five frozen hours on Saturday mornings; working as a stringer on the Sports Desk of our local newspaper on Friday nights during my Senior Year of high school; and getting my first paid experience working behind a microphone as a public address announcer for high school football and baseball.

Strangely enough, sports even helped me spend a bit more time with other disabled kids.

Growing up as an educationally “main-streamed,” high-achieving “Super Crip” (I was a four-year High School Class President and later a Returned Peace Corps Volunteer) amongst able-bodied family and friends, my time with other disabled kids was somewhat limited. (And, truth be told, back in those days when I didn’t see myself as even having a disability, I kind of liked it that way. In hindsight, I now see how helpful it was to have had even limited socialization with other kids with disabilities during my journey to understanding and accepting my own disability.)[2]

There were the kids I met from all over the world during several lengthy hospitalizations at  the Shriners Hospital in Springfield, Massachusetts. Or the ones I met at Easter Seals charity programs where I learned to swim and bowl and attended summer camp at Camp Jolly (yes, Camp “Jolly”), as well as disabled sports days. (Where I learned that, when it came to competing against my disabled peers, all that time I’d spent playing with my able-bodied siblings and friends didn’t count for much.)

All of this – including my many years of being a hard luck Red Sox and New England Patriots fan before they became multiple Champions in the 2000s – helped me understand the power and beauty of sports.

And none of it prepared me for how great the Paralympics truly are.

When my wife Suz and I first arrived in England after our wedding and honeymoon in the summer of 2004, I had never seen the Paralympics. There had been no live television coverage in the U.S. (As far as I’m aware, Rio 2016 will mark the first live Paralympics coverage by NBC and its networks for American viewers.)

I had heard of the Paralympics, as I had worked with Juan and Tory Dixon, who had won medals for Team USA in the 1980s in weightlifting and swimming respectively. They told me how fantastic the competition was, but I just couldn’t picture it.

Then I moved to the UK. Newly arrived and not yet working, I plowed headfirst into the Athens Olympics, and it was fantastic.

The UK coverage on the BBC was superb. Event after event was broadcast live, available on BBC 1 and BBC 2 and digital streaming. There were no overly long “Up Close and Personal” stories about the athletes to gum up the works; No over-reliance on tape-delayed broadcasts; No insistence that nearly every event they televised had to include a Team GB athlete.

I could watch athletes I’d never seen before compete for countries I only knew about from Geography books.

I could watch the martial arts, which I love. There was Judo, and Taekwondo, and Fencing, and Wrestling, and, I think, the entire Boxing tournament.

I was in my element, in my glory, binge-watching before there was such a thing as binge-watching.

And then the Olympics ended.

Over the next few weeks, I came down off of my Olympics high.

And then I thought I would give the Paralympics a try – not knowing what to expect. I was intrigued and a bit excited, but not expecting too much. I was wondering if I’d be disappointed.

And then I was blown away again.

I watched in astonishment as Chinese swimmer He Junquan blazed through the pool with no arms to win 4 Gold Medals. (And it wasn’t his disability per se that had impressed me. When I was 10 years old, I’d spent the better part of 3 months in the hospital next to a boy named Jorge from Portugal who had no arms. He was a funny, kind, mischievous kid who could draw incredibly well using just his toes, some crayons, and a blank sheet of paper.)

To this day, nearly 12 years later, I still remember He Junquan’s incredible athleticism. And I still marvel that he had had the strength and body control to not only generate Gold Medal-winning-speed, but also to even be able to get his mouth out of the water to breathe while he swam.

In that Paralympics, I also remember cheering for Team USA’s Michael Prout a young guy from back home in western Massachusetts (West Springfield, or “West-side”, as we call it) very near to where I grew up, as he won a Gold and a Bronze in the pool. And I remember thinking: “Here I am 3,000 plus miles away from home watching a kid, who grew up 15 minutes from me, win a medal for his country, and my country-men can’t even see it.”

The Paralympics were another binge-watch of incredible sporting achievements – that all stood on their own as pure sport – with the true excitement not necessarily in the compelling back stories of the athletes, but rather in what happened on the court, in the water, on the field, and between the lines.

Subsequent Paralympics have generated other great moments that I will never forget:

  • Seeing Team GB’s then 13-year-old swimming sensation Ellie Simmonds fly to two Gold Medals at the Beijing Paralympics;
  • Watching Wheelchair Basketball and “Murderball” with my wife and rooting for Team USA and Team GB. (Murderball: the insane car crash derby that is Wheelchair Rugby. Made famous in the 2005 documentary “Murderball”.); and
  • Screaming my head off in our kitchen as I watched Team GB’s Richard Whitehead storm from the back end of the pack, his prosthetic blades swishing and grinding on the rain-soaked London track, before steaming across the tape – arms raised in a “Welcome to the Gun Show” pose – to win the 200 Meter T42 Gold in World Record time. It was absolutely thrilling, and it is one of my all-time favorite sporting moments.

The skill level of the Paralympians surprized me. It impressed me.

And it was a revelation for me as an American to learn that the Team GB Paralympians are feted just like the Team GB Olympians. (A right and proper parity befitting the spiritual home of the Paralympics.)

They are treated like national heroes, and many are celebrities and household names, with several garnering Royal Honours, including Knighthoods and Damehoods.

They are even promoted as “The Superhumans” by UK Paralympic Broadcaster Channel 4 – a hyperbolic but successful “all in” approach to promoting the athletes and the Games. (In a forthcoming article, I’ll discuss my thoughts on the impact of the Paralympics and this branding on societal views of disability.)

If you love sports, if you love the Olympics, if you are awed by incredible skill, focus, athleticism, and the determination to deliver on a four-year dream, watch the Rio 2016 Paralympics.

And prepare to be amazed.



[1] There will be 165 hours of coverage here in the UK on Channel 4 TV and at, as well as additional coverage on BBC Radio 5 Live, and 70 hours on NBC, NBCSN, and the NBC Sports App in the USA. See: Also see:  for listings in your country.

[2] Mainstreaming was the process through which disabled children attended public schools, rather than special education schools for children with disabilities.

Mike Broderick is an American voice-over artist based in the United Kingdom.

Mike Broderick is an American voice-over artist based in the United Kingdom.

Yesterday I had an audition in my pay-to-play in-box for a well-known soda brand.

The vocal direction was to give a smart, somewhat snarky read.

I asked my wife Suzanne: “How can I get my snark on?”

Her deadpan response: “You will have no trouble with that.”

Suz’s sense of humor, and, some might say in this case, her clear-eyed approach to reality, are just two of the many reasons that I love her.

Thanks for the wonderful adventure Suz! (TIAB!)

Mike Broderick is an American voice-over artist based in the United Kingdom.

Mike Broderick is an American voice-over artist based in the United Kingdom.

Protect Your Hearing (and Your Voice-over/Audio Career)

By Mike Broderick

Of late there has been a spate of blog posts and articles about protecting your most important voice-over instrument, your voice, from everything from the impending cold-and-flu-season to the ravages of mis-use and “vocal fry”.

In fact, just this week, J. Christopher Dunn has published a helpful article in VoiceOverXtra about keeping your personal studio clean and healthy to help protect yourself from colds and flu. (You can find it at: .)

As distressing as having a sore throat, a cold, or the flu can be for a voice-over artist, there’s also another sense that is indispensable to your quality of life and the future of your voice-over or audio career: your hearing.  And unlike sore throats, which tend to come and go, hearing loss is often permanent.

This has been brought home to me in recent weeks as I’ve been contending with infections in both of my ears. (For me this has been like a strange, unpleasant version of “Throwback Thursday,” as I’d suffered several bouts of “swimmer’s ear” when I was younger.)

I’ve been thinking a lot lately of both those past experiences and also how critical my hearing is to me and my burgeoning voice-over career.

As voice-over artists or voice actors we depend on clear hearing to perform essential functions like:

  • Understanding and following verbal direction
  • Performing proper self direction
  • Editing and mastering audio files
  • Hearing the nuances in other people’s reads and in copy currently on air
  • Using our own vocal capabilities to their fullest extent, and
  • Correctly pronouncing words and phrases.

I know from both professional and also personal experience that significant hearing loss can have a devastating effect on a person’s ability to communicate in a hearing world and that it can lead to significant social isolation.

Early in my career I worked for the Texas Commission for the Deaf and Hard of Hearing.  I learned a great deal about the many challenges faced by people who suffer significant hearing loss and deafness.

Subsequently I’ve seen this firsthand as some members of my family (both immediate and extended) have suffered deafness due to age, occupational injury, and/or viruses.

Although I expect to fully recover soon from these infections, the thought of what would happen if I ever lost my hearing has been nagging at me, and for good reason:

Action on Hearing Loss, formerly the Royal National Institute for Deaf People, says of noise-induced hearing loss on its website (

“The damage builds up gradually, and the effects may not be noticed until years later, when it is too late – most hearing loss or tinnitus caused by noise exposure is permanent.

You can prevent deafness due to noise by taking steps to protect your hearing and by reducing the length of time you listen to very loud sounds.

Listening to any sound at a high volume – more than 89dB – for more than five hours a week can damage hearing permanently over time.”

The site also notes that more than 70% of people aged 70+ have some level of hearing loss – further impetus to do all we can to protect our hearing from damage caused by noise.

While there may be some exceptions (the human spirit and human resiliency know no bounds) it would be highly unlikely, at best, for a person to be able to carry on successfully as a voice-over artist (or in any audio-related profession) subsequent to significant hearing loss.

For these reasons I’ve begun taking some proactive steps to look after and protect my hearing (and, by extension, my voice-over career).  I share them here in case they can also help other members of the voice-over fraternity and sorority, as well as audio engineers, and producers:

  • I’ve gone to my doctor (twice). If you notice any change in your hearing such as infection, tinnitus (defined by Action on Hearing Loss as “the perception of noise, either in one ear, both ears, or in the head, when there is no corresponding external sound”), or if you have been having difficulty understanding conversation in crowded/noisy locations, don’t delay: book an appointment to see your doctor. At the on-set of my current infections, I didn’t heed my own advice to go to the doctor right away, which I now regret.
  • I’ve booked an appointment with an ENT (Ear, Nose, and Throat) Specialist to further check the health of my ears.
  • On the advice of my doctor, I’ve begun wearing ear plugs in the shower. Because I have naturally-narrow ear canals and have had previous bouts of swimmer’s ear, my doctor has instructed me to wear ear plugs to keep bath water from getting trapped in my ears and creating more infections.

This will also help protect me from  exostosis within the ear canal, otherwise known as “Surfer’s Ear,” where repeated exposure to cold water causes additional bone growth in the ear canal, further narrowing the canal. This, in turn, can cause more infections.

From what I’ve read, the only treatment for advanced cases of exostosis within the ear canal is surgery, using a drill or hammer and chisel, either through the ear canal itself or through the back of the ear.  While it feels a little silly to wear ear plugs in the shower, it sure beats the prospect of getting a drill or chisel in the ear.

If, like me, you spend, or have spent, a lot of time in the water and/or if you have been susceptible to infections like swimmer’s ear over the years, do yourself a favor and consider buying some earplugs to use when you shower, bathe, and swim.

I’m using some off-the-shelf rubber swimming plugs that appear to work fine, but you can also get some custom-made plugs designed to fit your ears, by contacting an audiologist or through sites such as  While I can’t vouch for the efficacy of their product yet, the Surf Plugs do look promising.  Their website also contains useful information about Surfer’s Ear and is one of the sites that I used to research this blog post.

I’d gotten into the habit of listening to podcasts in bed, but on a couple of occasions I’d found that the volume had shot up after I’d fallen asleep, which was really dangerous.  This was a useful reminder to look after my hearing in leisure situations as well. (I’ve also been thinking a lot recently of a young guy at my former place of work. I’d see him in the elevator/lift some mornings, white ear buds firmly tucked into his ears and his music blaring so loudly that even I could hear it. Unfortunately, I suspect that there will be hearing aids in his future.) Needless to say, I now do my podcast and music listening during waking hours only

  • I consciously turn my headphones down.  I don’t currently have studio speakers, so I use high-quality noise cancelling headphones when I edit my auditions and recordings. As I often have them on for long periods of time, I’ve begun turning the volume down to the lowest usable level as a way of further protecting myself.

I also try to consciously turn the volume down at the start of an editing session, so that I don’t forget. (Recently, with my hearing temporarily dulled by the infections, my wife noticed that my headphones were very loud while I was editing a job. I hadn’t even noticed, because I wasn’t hearing clearly. This, quite simply, was a recipe for further potential hearing loss.)

  • I now do more of my editing by sight. It’s usually possible to see mouth clicks and other noises visually in the wave form (not to mention through “spectral editing,” which is something I hope to learn how to do soon in Audacity). I’ve been trying to do as much visual editing as I can get away with to cut the amount of time that I’m using my headphones. I’ve even found it possible to edit down breaths visually by reducing the decibels during pauses between words, although I’ve learned that you’ve got to listen carefully to the finished product before sending it to the client to make sure that no syllables or words have dropped out.
  • I intend to buy studio speakers to further cut my need for headphones.

One of the great things about being voice-over artists and entrepreneurs is that we don’t have anyone looking over our shoulders, and we don’t have to worry about certain forms of corporate bureaucracy and regulations – particularly if we do most of our work from home. But it also means that there’s no one there to advise us as to whether our work stations and equipment are set up correctly to protect us from things like eye strain, repetitive strain injury or carpal tunnel syndrome, and hearing loss. It’s down to us to look after our own occupational health and safety.

I hope that the steps I’m taking, and that I’ve shared with you here, will help protect both me and you from potential hearing loss, so that we can have good hearing and clear communication into the future, and so that we can continue to “work the mic” for many years to come.

For more information on hearing loss, its causes, and prevention, please see the websites of:  Action on Hearing Loss ( and The Hearing Loss Association of America ( Action on Hearing Loss also has a “Check Your Hearing” app available on its homepage and in the Apple App Store.


Mike Broderick is an American voice-over artist based in the United Kingdom.

Mike Broderick is an American voice-over artist based in the United Kingdom.

With a Little Help from Our Friends

          How Meetings on Google Hangouts are Enriching the VO Journeys of 6 Voice-over Artists 

          By Carrie Afrin, Debby Barnes, Mike Broderick, Mel Elliott, Steve O’Neill, and Guy Slocombe

Beginning in April this year, a group of four of us (Debby, Mel, Mike, and Steve) started meeting once a month on Google Hangouts to talk about all things voice-over, share our experiences, and offer each other support, encouragement, and advice.

The experience has been tremendous – one we’d recommend without hesitation to voice-over artists and voice actors everywhere.

We thought we’d share with you how we started our group, how it works, why it works, and what it means to each of us.

How it began

The four of us had a shared connection:  We’d all taken part separately in Gary Terzza’s VO Masterclass, and subsequently met each other through Google+ and Twitter, although to this day we’ve never met in person.

We got along well and found ourselves sharing tips and advice on social media. Mel had experimented with Google Hangouts with a couple of us to test it for use with a client, and then Mike suggested meeting regularly in a Google hangout, as he’d had a good experience taking part in meetings of the VAU Mic Check.

After a flurry of emails and diary checking we settled on a set date and time to meet once a month, with Steve taking on the duties of sending out the meeting invites on Google+.  (Thank you Steve!)

How it Works

We meet on the last Friday of each month at 11a.m., and the meetings run from 60-90 minutes. Because we’re all based in the UK and in the same time zone, it made it easier for us to find a time when we could all meet.

(If you’re inspired to use Hangouts for your meetings, one thing to consider when using Google+ to send invitations is that it seems to apply different time zones to different accounts, even if you select the same time zone (such as GMT) for the meeting. This is something we learned when our first Google+ invite requested we meet at 4am!)

There is no set agenda or formal structure, although we generally start each chat with an overview of how we’ve each done over the month.

From there the discussions can flow across a wide variety of topics from pre-screening Debby’s brand new commercial demo (which is superb), to hearing about booked jobs or interesting auditions over the past month, to learning how Steve’s sharp, new marketing videos are being received by his local business community, to the tricky issues of dealing with awkward foreign translations, or setting voice-over rates.

All discussions take place in a safe, supportive environment, and everyone has time to speak and ask questions.

It’s worked so well that we’ve even agreed to cross-refer each other to potential clients when our individual voices and skill sets don’t suit a given project.

Why it Works

To a person we’re all positive, supportive, and helpful people who ensure that the group remains an open, non-competitive forum. This is critical to the group’s success.

We take a professional approach to voice-over and are dedicated to mastering the craft (none of us would touch Fivver with the proverbial barge pole).  We’re generally new to the industry (with our individual experience ranging from 6 months to three years), and most of us have come into voice-over after a career change – with the majority having worked in corporate or business – support positions.

Our group also has gender balance (with three females and three males), decent geographic coverage across the UK (the Southeast, Midlands, and North of England, as well as Scotland), a bit of international flair (with 4 Britons and 2 UK-based Americans), and varied voice styles and unique selling points.

What started as the VO Fantastic Four (a tongue-in cheek effort to “Marvel-ise” our little group) has recently grown to the VO Super Six, with the addition of Guy Slocombe who joined us for the first time in August, and Carrie Afrin who will join us in September.

We’ve decided to cap the group at 6, as we feel this would give us the maximum amount of wide-ranging input and advice, while allowing each of us enough time to speak and ask questions.

What it means to us

Carrie Afrin ( – Female Scottish Voice-over Artist (Scottish Highlands, Scotland)

“I am very new to the group, but I am loving it already!  Everyone has been so supportive of each other, and it is great to have the guys on hand for some feedback on a voice file or a marketing idea.

I like the idea of sharing our marketing efforts and ideas. Sometimes when you try something different in your campaign it can take up quite a bit of time and effort. I’m working on quite a big marketing project at the moment, and I’ve discussed it with the team. This way I can test it out, and if it is successful then maybe one of the others could do it for their campaign. On the other side, if it turns out to be unsuccessful then it is only my time that is wasted rather than a few of us, and the rest of the group know not to bother with that particular activity.

As a group we can test out a lot more marketing strategies than we could individually. The way I see it, increased marketing can only make our individual businesses stronger.”

Debby Barnes ( – Female American Voice-over Artist (Oxfordshire, England)

What I’ve experienced in this particular posse can never be underestimated.  Sharing lives, stories, experiences, values, and views has been profitable, uplifting and comforting as well.

The individuals involved are marked with the same kind of open, honest, affable and gracious qualities that the Voice-over Community as a whole is marked with.

And because I haven’t enjoyed the luxury of getting to one of the coveted VO conferences yet (…though I’m panting for the day I can!), this Google+ circle has been such a boon.

Voice-over professionals all over the globe share an isolated, home-studio/ “cave-dwelling” lifestyle, so this is a welcome hangout. After all, it gets lonely inside our “caves”.

Mike Broderick ( – Male American Voice-over Artist (Essex, England)                                                   

“For starters, all the members of our group seem to be very good and nice people, and I’m so glad to be getting to know them.

They are incredibly generous, helpful, and supportive. Each has gone out of their way to help me, and I’m very appreciative.

Mel has pointed me in the direction of some sizeable auditions (which ultimately connected me to the Voice Realm and auditions through Marc Cashman) and also recommended me and Steve to a video producer.  Steve has shared his tips for creating great voice-over marketing videos.  Debby has informed me of an excellent demo producer (Anthony Reese) to consider when I need a new demo, and Guy has offered to master music into some of my audio files.

In addition, my compatriot Debby and I have discussed the special challenges and opportunities associated with being American voice-over artists based in the UK.

Every month I’m inspired to hear how the other members of our group are booking jobs and chasing their VO dreams with gusto, and I’m very happy to be a part of their journeys.”

Mel Elliott ( – Female English Voice-over Artist (Leicester, England)

“A request from a client to direct a session using Google Hangouts resulted in my first ‘face to face’ meeting with Steve & Mike.

Having only hooked up on Google+ via the Mighty Mr Gary Terzza, it was a bit of a punt to be honest to ask them to test it out with me before I met with my client for real.

I was astonished how readily they both came to my rescue – fully kitted out Superman style with their pants outside their trousers!  Well, they may well have been for all I could see!  Up until then, other than Gary’s support, I’d pretty much followed the solitary VO journey using the endless streams of information online … and I can tell you I’ve never looked back.

With the infectious enthusiasm of Debby to add to the mix, our first Google Hangout was a breath of fresh air for me – an excited sharing of experiences, pearls of wisdom, and a realisation that we have something special here!

With Guy and Carrie on board now, too, we’re a force to be reckoned with!  The breadth of background, knowledge, styles and skills coupled with a willingness to share it with each other is, without a doubt, a recipe for continued success and growing friendships for us all!  And I for one am delighted to be part of it!”

Steve O’Neill ( – Male English Voice-over Artist (Hampshire, England)

“When I first set out in voiceover, I found the VO community to be the most supportive, accessible, considered, and balanced group of people I have EVER worked with. Whilst we all want success, it does not come at the expense of other VO artists – a truly refreshing balance.

Having the benefit of being able to video conference with like-minded VO people, the monthly hangout is invaluable. It lets me catch up, have a laugh, learn and find out how other people solve the challenges I’ve been faced with, without fear of criticism or ridicule. I find myself being totally honest (a little too much sometimes!)

It also enables me to test my ideas with a group of people who can offer a balanced, considered and – most importantly – real world viewpoint.

At first we had considered various lengths of time, but monthly seems to work, and they don’t half come around quickly!

I love being able to share, critique, giggle and generally keep in touch with reality each month.

  • Debby is our voice of experience, and one of the kindest people I know.
  • Mike offers a truly rounded viewpoint, and loves the ‘tech’ side of what we do.
  • Mel perhaps has the most similar background to me, and defines the word ‘professional’ – she keeps me in order too!
  • Guy brings a wider spectrum of experience, and has some fab tips!
  • Carrie is a tornado of ideas, enthusiasm and energy – can’t wait for our next session and for her to join us.

I would thoroughly recommend meeting up with your own group of peers/colleagues/friends using Google Hangouts, particularly if you’re looking for something informal and straightforward.

I’m looking forward to the next session, gang!”

Guy Slocombe ( – Male English Voice-over Artist (North Yorkshire, England)

“After 20 years working in the corporate sector, I decided to change my life and follow my dream of becoming a professional VO artist and actor.

I hooked up with Gary Terzza and then went for it (and continue to do so) at 100mph, with the result of now having clients in the USA, UK, Europe, and India in addition to being on Spotlight.

It was through a conversation I had about ipDTL (Yes, I know, but at least it’s not about the weather) that led me to Mike Broderick’s door.  We were able to help each other out and get a connection via ipDTL in advance of any clients wanting to use this medium.

To me that sums up the ethos of the members of the VO community I have met so far.  We are all in the same boat, locked away in our acoustic-tiled cell with optional bass traps (stop it!) loving what we do, wanting it to be the best and of the highest quality.

Through Mike I have joined the group, and it has been a real pleasure to spend time with fellow VO artists.  We can share our knowledge and experience to help each other, and you know what…we are all unique and bring our own skills to the table.

If someone asks me now whether I can recommend a genuine American voice…Yes I can, y’all!”

For more information about our Google Hangouts group, or if we can assist you with your voice-over project needs, please contact: Carrie, Debby, Guy, Mel, Mike, or Steve via our websites.  We’re always happy to help!

Mike Broderick is an American voice-over artist based in the United Kingdom.

Mike Broderick is an American voice-over artist based in the United Kingdom.

Welcome to the UK: ACX

By Mike Broderick

I heard some news last night, oh boy, that really made my day.[1] The behemoth, the leviathan, the 800 pound-gorilla of audio-book publishing and narration Audiobook Creation Exchange, better known as ACX, is now open for business in the UK.

I’d been hearing for months and months about the flood of audio-book narration opportunities that had created a new genre within the voice-over industry over the last few years.  And the principal player by far was said to be ACX, a platform of audio-book publisher Audible, an Amazon company.

Excited by the opportunities, I went to the ACX website a few months ago and started reading. There were opportunities to audition and provide a per finished hour rate or to take a royalty share option.  It all sounded great, and I couldn’t wait to get started.  But there was a problem:  I’m an American living in the UK and ACX wasn’t available in the UK. (As I understood it, as an American I would have had to submit an IRS W9 form, which requires a US address, and I don’t have one.  After yesterday’s announcement ACX now says that if I can provide either US or UK tax and bank information, I can participate.)

I then sat on the sidelines, watching as one of the biggest opportunities in the voice-over industry was passing me by.  I was bemused by a number of ironies:  I am American but couldn’t access opportunities offered by an American company; I was new to the voice-over industry after a career change, but for all intents and purposes, couldn’t take part in one of the most fertile voice-over genres for newcomers; authors, producers and voice actors based in the United Kingdom (home to three of the biggest phenomena in the history of publishing – William Shakespeare, J.K. Rowling, and E.L. James (of 50 Shades of Grey fame) – couldn’t participate, and Simon Vance, one of the industry’s most prolific and award-winning actors and narrators, is British and lives in the United States.

So, yesterday’s announcement comes as a welcome relief to me and presumably others who live in the United Kingdom.

I’m by no means Pollyanna about the opportunity.  I’ve read Paul Strikwerda’s seminal blog post on audio-book narration rates ( I know audio-book publishers have very strict audio and submission requirements. I’m aware that intensive and extensive editing time is required, which limits availability for other voice-over opportunities. I know that audio-book narration pays less on an hourly basis than other forms of voice-over and that the voice-over industry was roiled by ACX’s recent cuts in royalty rates.   I also understand that some voice-over veterans wouldn’t touch audio-book narration with a 10 foot pole (or a barge pole, as they say here in the UK).

Those are all considerations for another day.  Today I am no longer that kid with my nose pressed against the window of the candy store (or sweet shop) dying to go in, but unable to enter.

If I may be so bold (and we Americans are nothing if not bold) let me take this opportunity to welcome ACX to the United Kingdom.  As Tom Bodett used to say in those old Motel 6 commercials, “We’ll leave the light on for you.”

[1] Apologies to John, Paul, George, and, of course, Ringo (“Peace and Love. Peace and Love.”). For information on the announcement see:

Mike Broderick is an American voice-over artist based in the United Kingdom.

Mike Broderick is an American voice-over artist based in the United Kingdom.


In Business, Be Forward In Coming Forward
By Mike Broderick

In recent weeks, as I’ve been marketing my new freelance voice-over business, a fantastic British phrase has been popping across my synapses.

The phrase, which I think can be helpful in both business and in life, is “backward in coming forward”.

Formally, it means “to be shy and not often express wishes or opinions,” as defined by Cambridge Dictionaries Online.

In common usage, though, I’ve always heard it expressed in the negative: “Jane’s not backwards in coming forward. She’ll always complain if her restaurant order isn’t just right.”

It also seems to have a somewhat negative connotation. My wife Suzanne, who is English, said it might be viewed as a slight pejorative, with a meaning akin to pushy.

Certainly in this context it’s germane to business: It’s never really a great idea to be pushy or rude, and certainly not to potential clients.

But my American brain, steeped in a culture that prizes individuality, self-reliance, and moxie (and marinated in success literature from the likes of Brian Tracy), sees the phrase differently.

For me, “not being backward in coming forward” is positive. It’s a call to action. It’s a rallying cry to take on the marketing and running of my business (including the less pleasant tasks) with gusto.

As entrepreneurs we all face a range of challenges and hurdles that can stop our momentum if we let them. This is particularly true if we hang back and play it safe or give in to the very human temptation to do that which we want to do instead of that which we ought to do.

For some, these hurdles might be making cold calls, organising a direct mail campaign, meeting potential clients, or even invoicing and doing the taxes.

On the marketing side, the challenge is to put your best foot forward, to trumpet your unique selling points, and perhaps, most importantly, to put across your authentic self – all in the face of potential rejection.

The key is to do so confidently and in faith, despite any fears of rejection that may arise.

In voice-over, where auditioning is required, rejection is a regular part of the job even for the most successful voice actors and voice-over artists. It still doesn’t make rejection or running a voice-over business any easier, and a positive attitude and self-generated momentum are critical.

That’s why I like the phrase “not backward in coming forward” so much. It speaks of movement and momentum and action. It even holds within it the business truism that if you’re not going forward, you’re going backward.

An American phrase which was coined by former Texas Agriculture Commissioner, Jim Hightower, has also been pinging around my brain. When I lived in Austin, Texas years ago, Mr. Hightower was fond of saying: “There’s nothing in the middle of the road but yellow stripes and dead armadillos.”

While Mr. Hightower was speaking about not riding the political fence, I think it reflects that in life and in business you can play it safe, and even be safe, but you won’t necessarily get where you want to go.

So the next time you’re faced with making that cold call, writing that letter, or staring at a great opportunity to market your business, remember, as I plan to, the phrase: “Don’t be backward in coming forward.”

Be confident, be bold, and be brave.

And stay away from those yellow lines and dead armadillos.

Mike Broderick is an American voice-over artist based in the United Kingdom.

Mike Broderick is an American voice-over artist based in the United  Kingdom. He is the owner of Mike Broderick Voice Over (